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Present in Brazil since 2010, Edel-White makes his debut at CIOSP under the command of Christian Markus, the Swiss brand of products of oral hygiene, edel + white ® assured presence in the CIOSP 2013 – Interdisciplinary Congress of APCD. Who is visiting Switzerland company space edel + white ® you can check out the launch of toothbrush Sonic Generation ® . Hidroativa and with pulsating streams of fluids which neutralize bacteria, its bristles are well beyond the reach of conventional, preventing the proliferation of micro-organisms. Sonic Generation ® has cutting-edge technology and can reach up to 45 thousand ultrasonic active movements per minute improving efficiency of cleaning in about 30%. The new Dual-Clean head with bristles as Microfine KONEX ® channels energy waves directly to small niches, while preserving the soft tissues of the mouth due to his similar to the brush. The result is a smooth and highly efficient deep cleaning for teeth naturally white and healthy. in addition to this release, exposed one of the most popular products of the company, the Interdental brush that has six different sizes, designed to clean 80% of the spaces between teeth. Unlike other brands, the teeth developed by edel + white ® are more durable and easy to use, thanks to a core of high resistance and design with exclusive tilt. Swiss brush coating prevents contamination and allows the...

The school of dentistry at USP opens registration for free teeth whitening. < the Department of dental materials at the dentistry school at USP, by Prof. Dr. Paul Edward Capel Cardoso, is recruiting patients who are interested in participating as volunteers for a new clinical study of tooth whitening. To participate in the study, the person needs: Have more than 18 years. not be a smoker. may not have teeth or prosthesis prior restorations (front). have never done previously. teeth whitening those who are interested should send an email with your full name, date of birth and contact email: pesquisaclareamento@usp.br.   source: /FOUSP...

Toothbrush completes the first line of oral care products that promote a whiter tone in a week.   Colgate introduces new Colgate 360° brush Luminous White. The launch complements the unique line Colgate Luminous White to a smile a whiter tone in a week. Made with anatomical cable, Colgate 360° Luminous White has bristles and rubbery whitening bristle buffing machines, which help in natural whitening of teeth by removing surface stains. The news is now available in retail stores across the country. data released by the World Panel reveal that to Brazilians the second biggest concern is aesthetics have white teeth. According to the Marketing Director of Oral Care from Colgate-Palmolive, Tamara Kulb, the company identified the opportunity to launch a line with cosmetic features and developed a communication with a focus on young consumers, who increasingly with the appearance. “The launch of Colgate 360 toothbrush° Luminous White adds its technology and its benefits to the line that best reflects the trends of today’s market”, he adds. Colgate Luminous White ensures a whiter teeth in a week of use. The complete line is composed by toothpaste, mouthwash and, now, the Colgate 360° brush Luminous White. ./colgate.br...