Month: June 2012

The company invests in white smile as indispensable accessory. bet on launch of Colgate toothpaste Luminous White. With metallized packaging and super innovative, new formula of toothpaste is composed of micro-crystals bleach, similar to the composition used by dentists and that guarantees consumers a whiter teeth in a week. The release hype in bet whiter smile’s message as the main accessory of a person. Consumers can now find products in gondolas. data released by the World Panel reveal that for the Brazilians, the second biggest concern with aesthetics is to have white teeth. According to the Marketing Director of Oral Care from Colgate-Palmolive, Tamara Kulb, “the company identified the opportunity to launch a product more cosmetic and developed a communication focusing on brand consumers increasingly concerned with the appearance.” the Luminous White toothpaste formula safely removes stains and prevents the emergence and formation of tartar. Continued use helps keep your teeth whiter longer. In addition to the toothpaste, the line also has a enxaguante, which helps keep your teeth naturally white. The launch of the line is already counting on strong marketing support, with cultural contest, viral marketing, displays in strategic locations, Media TV and magazines.   How to keep a whiter smile your teeth end up getting gradually darker over time for those who usually eat certain types of beverages such as coffee, tea and soft drinks. There...

The company launches the ProBase ®, a complete denture base resin and Protocol ideal for teeth acrilização Ivoclar Vivadent. the product can be found in two versions: the ProBase ® Hot, suitable for conventional polymerization; and the term ProBase ® Cold, which consists of a resin auto polimerizavel indicated for repairs and ramming, acrilização of dentures and immediate loads protocols. Presented in pink and transparent, the key benefits provided by ProBase ®, are: consistency of easy handling, various methods of polymerization and stability of form and color. the product ProBase ® is bound to the BPS system mounting denture Ivoclar Vivadent, whose goal is to facilitate the stability of articulation of dentures in the Middle intraorally. the ProBase ® comes to the national market to further enhance the use of the stock teeth IV and enable the patient a better quality of life and durability of prostheses. Ivoclar Vivadent Brazil has world recognition mark, and has about 50 employees and representatives distributed in all regions of the country.   ivoclarvivadent.br/>...

With innovative features and design designed to increase the performance of applications, the LEC emerges as an indispensable equipment for any dental office. The Lights LEC are practical and very efficient. Manufactured with certified components, are very sturdy and durable. Have blue LED ’ s headsets that provide unique advantages throughout the application process.   Features cold Light, does not heat the resin . Light more selective compared to conventional lamps. portable, lightweight and Compact Equipment. Tip of high efficiency and impact resistant. Ergonomics which facilitates the application. low power consumption . does not use lamp or any type of filter .simple Use . longer equipment life. Scheduling time on application.   Wireless Model. Uses rechargeable Li-ion battery, two modes of operation: setting time per cycle or 20 seconds with an additional optical power (+30%), led through time display, display ramp 5 seconds, beeps emitted every 10 seconds.     mmo.br/>...

Have access to the full content of the twelfth edition of the dental Magazine. Just click here to enjoy the best of Brazilian Dentistry. < p style = "text-align: center;" > published by the Publisher of the VP Group, integrated communication company, dental Magazine presents professional oral health clinical cases developed by renowned professionals, updated news, market news, columns by experts, interviews with notable dentists from all areas, indication of courses, reports on the issues highlighted in class, views of professionals about the current issues behind the scenes dental, journalistic coverage of events of great importance of the sector, as well as valuable tips on managing in dentistry. distribution of dental Magazine is free and covers the entire national territory, including clinics, dental clinics, universities, industry associations and other institutions .odontomagazine.br/>...