ecological PULEVA in Eco Seville.
-PULEVA has been the past weekend in the Eco Seville fair with his new commitment for health and naturalness, PULEVA Ecológica, a milk for the whole family with all the benefits of a healthy and natural food
– with a total influx of almost 17,000 visitors to this fair, PULEVA ecological offered everything from information on organic milk and their properties stand
Seville, March 2012.- PULEVA, in its commitment to improve the quality of life of the population, has participated in the second edition of Eco Seville, the fair of organic products, healthy living and sustainable development, presenting his new commitment for health and naturalness: PULEVA Ecológica, a milk for the whole family that provides all the well-being of a healthy and natural food.
PULEVA ecological has participated in this fair with an information stand where information on organic milk, its properties and benefits had been provided to all visitors. In addition, one of the activities of the fair has been the Organization of an ecological breakfast in which attendees have been able to enjoy PULEVA ecological to accompany the rest of natural products.
According to data provided by the Organization of the fair, this second edition of Eco Seville had a total turnout of almost 17,000 visitors who have been able to learn about and taste ecological PULEVA.
PULEVA is leader in innovative products and, since its inception, is preoccupied with taking care of the health of the consumer. That is why PULEVA focuses all its efforts to meet the nutritional needs of the population and allocates much of its resources to the research and development of products naturally adapted to the different stages of the life of a person.
what is organic milk?
It is a milk that comes from ecological farms selected, where cows are a healthy and natural diet from the organic farming without pesticides or herbicides, and enjoy the freedom to graze in open meadows.
PULEVA ecological occurs in format brik 1 litre in three varieties: whole, semi-skimmed and skimmed.
PULEVA and organic milk market
We are currently faced with a market in continuous change with a broad range of new products and other evolving to adapt to the needs of current households.
organic milk market has a volume of 4,500,000 litres and an increase of 12.9%. PULEVA, as leading brand in innovative and health-related products, aims to lead the development of this category with so much potential that both the evolution of the market and consumer research confirms that the Spanish population increasingly is more interested in everything that has to do with ecologynot only from the point of view of ethics but also with everything related to the consumption of organic food
PULEVA ecological quality assurance
control and certification of organic production, was exercised in Spain by a public agency at State level, the CRAE (regulating Council of the ecological agriculture). In March 1996 were transferred competencies to dependent of the autonomous agencies. In our case this certificate corresponds to the regulatory Board of ecological agriculture of Galicia.
There is also a logo of organic production in the EU which serves to complement the usual labelling and increase the visibility of this kind of food and drinks in the face of consumers.
PULEVA, we work for the wellbeing of the family
PULEVA, company belonging to the Lactalis Group, working for the welfare of the family, using all his experience and knowledge to offer to its consumers healthy food adapted to their nutritional needs. Health, family, trust, innovation, education and commitment are the pillars of this philosophy, that have become pioneering in the development of functional foods to PULEVA.
