Spaniards still do not approve in oral hygiene

according to the new edition of the corner Dental Pik study

-35% recognizes that only go to the dentist when you have discomfort and only 46% will at least once a year.

-56% declares that you used the same toothpaste for the whole family and 28% that the price is the decisive criterion purchase.

– Catalan, Valencian and Seville, but also suspended, worry more than the average, and used more adapted products.

Barcelona, April 2012.- As usual, Pik, leader in pharmacies in oral health, has announced the data of the last quarterly survey corner Dental on the Spanish oral hygiene habits. According to this study, involving more than 500 pharmacies of all Spain reaching the interviewees 8,000 Spaniards still pay little attention to your mouth.

35% Recognizes that only go to the dentist when you have discomfort and only 46 per cent of respondents said to go at least once a year to the dental. Among the pathologies affecting the population, appears the tooth sensitivity to 56 per cent have experienced at some point of his life.

However, despite the fact that the sensitivity is the pathology that affects most closely followed by (28.50%) gingivitis or periodontitis (19,93%), only 28% of respondents acknowledges having used specific products to treat it or prevent it.

The results shows that Spaniards are not aware of the need that each Member of the family use products tailored to your mouth. Thus, 56% of respondents acknowledge that you used the same toothpaste for the whole family being the price (28%) the determinant of purchase ahead of criteria such as the prescription (20%), brand (19%) or promotions (13%).

About Pik

Founded in 1980, Pik has been consolidated as a pioneer company and specialized in research, development and commercialization of products for oral hygiene. It has headquarters in Cerdanyola del Vallès, Barcelona and five branches in Spain. Pik also has one of the most important r & d in oral microbiology laboratories in Europe.

The company has grown to become a leader of the Spanish market in addition to having international presence in more than 40 countries through a wide network of distributors. The products sold include brands such as: Vitis ®, Perio – Aid ®, Desensin ®, Interprox ®, halite ®, Xeros ® Pik, Waterpik ® and Fittydent ®. Pik is a member founder and preference of the European Federation of Periodontology (EFP) and the Spanish society of Periodontology (SEPA).